Deliverability

In the inbox.
Not in spam.

A newsletter only works if it arrives. Obanox takes care of the things that decide whether it does, so you can concentrate on writing.

In the inbox, not in spam

Why emails end up in spam

Gmail, Outlook and other providers decide in a split second where an email goes. Three things weigh most.

A

An unknown sender

If an email does not clearly come from you, providers become suspicious.

B

Addresses that no longer exist

Many emails to dead addresses look like careless sending.

C

Readers who cannot leave

If unsubscribing is hard, readers click “spam” instead. Every click counts against you.

What Obanox does about it

Most of it runs in the background. You do not have to be an email expert.

Your own name as sender

Your newsletter comes from your own address, not from ours. We guide you through the one-time setup.

Reviewed by our team

We look at every new newsletter before it sends. That keeps spammers off Obanox and protects everyone’s reputation.

Dead addresses removed

Addresses that no longer work and readers who complained are taken off the list automatically.

Unsubscribe in one click

Also with the button Gmail and Apple Mail show next to the sender. Fewer readers reach for the spam button.

Only readers who want it

New readers confirm their signup by email. Your list contains real people who are expecting your newsletter.

See how providers rate you

A report shows whether Gmail, Outlook and others recognise your emails as genuinely yours.

Three tips from us

  1. 1

    Clear sender and subject

    Readers should see at a glance who is writing and what it is about.

  2. 2

    Send regularly

    A steady rhythm keeps you in your readers’ minds and in their inbox.

  3. 3

    Never buy lists

    Strangers mark you as spam. Build your list through your own signup form.

Write. We make sure it arrives.

All of this is included in every plan, including the free one.

Start for free